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We'll help you gain a foothold in the content industry. Get involved and refine your business model in a practice-oriented way together with potential clients.

Your benefits

Practical Experience


  • Contacts to the jury members
  • Access to a network with strong ties to the industry
  • Mutual exchange with other startups
  • Free membership in the startup club for one year


  • €10,000 for the final winner of the competition
  • Prospects of future investment by jury members

(Media) Attention

  • Ongoing coverage and communication
  • Big pitch at the Frankfurt Book Fair in front of the jury as well as investors
  • Presence on the CONTENTshift homepage
  • Be invited to all big industry events as a member of the startup club

Get involved in the CONTENTshift accelerator
and apply right now!

Eligibility criteria

  • Your business model is related to the content industry and/or can be applied to the content industry.
  • Your company is more than an idea
  • You have a solid product concept
  • You have a stable team of founders
  • You have already founded the company

How do I apply?

It's easy!
Just visit the registration area and fill out the form. You can stop and save your details at any time, and then continue entering your details at a later time.

Important: Ten startups will be preselected and invited to pitch in front of the jury in Frankfurt, Germany, on June 28th. Please ensure that you could attend this event in person. 

The application period for 2019 has been completed. Thank you for sending us your application. We will presumably get in contact with you on June 7 or 11. Please keep June 28 free for the pitch event in Frankfurt.

Click here to see the eligibility criteria

Contact us

Cigdem Aker

Cigdem Aker Project Leader, German Publishers and Booksellers Association (Börsenverein)

Stefanie Perk

Stefanie Perk Project Management, German Publishers and Booksellers Association (Börsenverein)

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