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We'll help you gain a foothold in the content industry. Get involved and refine your business model in a practice-oriented way together with potential clients.

Your benefits

Practical Experience


  • Direct and close contact with our first-rate jury members, consisting of major industry players from renowned companies
  • Mutual exchange with the other participating startups
  • Free membership in the CONTENTshift startup club for one year
  • outside of the programm: Icebreaker Events to network within the industry and other founders


  • €10,000 for the final winner of the competition
  • Prospects of future investment by or cooperation with jury members
  • Paid accomodation expenses for one person per startup during programme events


  • Ongoing coverage and communication
  • Big pitch at the Frankfurt Book Fair in front of the jury as well as investors
  • Presence on the CONTENTshift homepage
  • Be invited to all big industry events as a member of the CONTENTshift startup club
CONTENTshift Jury 2022

This was our first-rate jury 2022!

Apply now for the CONTENTshift accelerator!

Eligibility criteria

  • Your business model is related to the content industry and/or can be applied to the content industry.
  • Your company is more than an idea
  • You have a solid product concept
  • You have a stable team of founders
  • You have already founded the company

How do I apply?

Thank you for your application! 

The CONTENTshift accelerator 2022 has ended with its finale at the Frankfurt Book Fair. The winner is Immer. In spring 2023, the application period for the CONTENTshift accelerator 2023 will start.

Important: Ten startups will be preselected and invited to pitch in front of the Jury at a pitch event. Please ensure that you can attend this event, the date of which will be announced in advance of the application period. For more information see our programme.

Click here to see the eligibility criteria

Success Stories

You want to get to know more former winners and participants? You can find an overview of the past years winners and participants on our review page.

Get in touch!

Stefanie Perk

Stefanie Perk Project Lead, German Publishers and Booksellers Association (Börsenverein)

Patricia Rocha Dias

Patricia Rocha Dias Project Management, German Publishers and Booksellers Association (Börsenverein)

You can also find us here