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We'll help you gain a foothold in the content industry. Get involved and refine your business model in a practice-oriented way together with potential clients.

Your benefits

Practical Experience


  • Direct cooperation with the first-rate jury, consisting of top decision-makers from various well-known companies
  • Exchange with the other startups at the programme
  • Preferred choice for pitches at Icebreaker Events for networking with industry members and other founders
  • Invitation to all major industry events and networking meetings as part of the CONTENTshift startup club


  • €10,000 for the final winner of the competition
  • Prospects of future investment by or cooperation with jury members
  • Paid accomodation expenses for one person per startup during programme events


  • Coverage accompanying the programme and via the channels of the Börsenverein group, the jury and in the media
  • Big pitch at the Frankfurt Book Fair in front of the industry, investors and the media
  • Presence on the programme's website and social media channels
CONTENTshift Jury 2024

This is our first-rate jury 2024!

Apply now for the CONTENTshift accelerator!

Eligibility criteria

  • Your business model is related to the content industry and/or can be applied to the content industry.
  • Your company is more than an idea
  • You have a solid product concept
  • You have a stable team of founders
  • You have already founded the company

How do I apply?

The application phase of the CONTENTshift accelerator 2024 will continue until 1 May 2024.

Important: Ten startups will be preselected and invited to pitch in front of the Jury at a pitch event on 19 June in Frankfurt. We will inform all applicants in calendar week 23. Please ensure that you can attend this event. For more information see our programme.

Click here to see the eligibility criteria

Success Stories

You want to get to know more former winners and participants? You can find an overview of the past years winners and participants on our review page.

Get in touch!

Stefanie Perk

Stefanie Perk Project Lead, German Publishers and Booksellers Association (Börsenverein)

David Brauer

David Brauer Trainee Department Innovation and Intermediate Book Trade, German Publishers and Booksellers Association (Börsenverein)

You can also find us here